Snack Brands Australia (SBA) is one of the largest suppliers of snack foods in

Australia Australia, officially the Commonwealth of Australia, is a Sovereign state, sovereign country comprising the mainland of the Australia (continent), Australian continent, the island of Tasmania, and numerous List of islands of Australia, sma ...

and acts as the main competitor to the long established

The Smith's Snackfood Company The Smith's Snackfood Company is a British-Australian snack food company owned by American multinational corporation PepsiCo. It is best known for its brand of potato crisps. The company was founded by Frank Smith and Jim Viney in the United K ...

. The company was founded in August 1998 as a subsidiary of parent company

Snack Foods Limited Snack Foods Limited is an Australian snack food company and was officially formed on 25 November 1999, and was owned by Arnott's Biscuits Limited, a subsidiary of the American Campbell Soup Company. Snack Foods Limited owns one of Australia's la ...

, with main product lines including

Kettle A kettle, sometimes called a tea kettle or teakettle, is a type of pot specialized for boiling water, commonly with a ''lid'', ''spout'', and ''handle'', or a small electric kitchen appliance of similar shape that functions in a self-contained ...

Cheezels Cheezels are a brand of Australian snack food currently produced by Snack Brands Australia. Made from corn and rice, they are a crisp puffy ring with a strong, savoury cheddar cheese flavour and aroma. They are similar in texture to chee ...

, Natural Chip Co and

Thins Thins is one of the largest brands of savoury snack potato chips currently available in Australia, and is owned by Snack Brands Australia. The snack food is a thinly-sliced variety of potato chip (crisp) and comes in a variety of flavours, includ ...

. The company was acquired by Philippines food and beverage company

Universal Robina Universal Robina Corporation (URC) is a Philippine company based in Quezon City, Philippines. It is one of the largest food and beverage companies in the Philippines. History The precursor to Universal Robina Corporation (URC) was founded on ...

in 2016 for AUD$600 million (US$461 million) and it is currently owned by the German snack food company

Intersnack Intersnack Group GmbH & Co. KG is a German snack food company that annually produces around 600,000 tonnes of snacks including potato chips, nuts, baked products and specialty snacks. The company is privately owned and has in excess of 8,000 em ...

. The company has 358 employees, with Paul Musgrave as chief executive officer, in which the company had

USD The United States dollar (symbol: $; code: USD; also abbreviated US$ or U.S. Dollar, to distinguish it from other dollar-denominated currencies; referred to as the dollar, U.S. dollar, American dollar, or colloquially buck) is the official ...

$248.95 million in revenue in 2021–22. Their headquarters office is in

Wetherill Park Wetherill Park is a suburb in Greater Western Sydney, in the state of New South Wales, Australia. Wetherill Park is located 34 kilometres west of the Sydney central business district, in the local government area of the City of Fairfield. ...

Sydney Sydney ( ) is the capital city of the state of New South Wales, and the most populous city in both Australia and Oceania. Located on Australia's east coast, the metropolis surrounds Sydney Harbour and extends about towards the Blue Mountain ...

History

In 1998, The Smith's Snackfood Company was acquired by

Frito-Lay Frito-Lay is an American subsidiary of PepsiCo that manufactures, markets, and sells corn chips, potato chips, and other snack foods. The primary snack food brands produced under the Frito-Lay name include Fritos corn chips, Cheetos cheese-fla ...

(a subsidiary of

PepsiCo PepsiCo, Inc. is an American multinational food, snack, and beverage corporation headquartered in Harrison, New York, in the hamlet of Purchase. PepsiCo's business encompasses all aspects of the food and beverage market. It oversees the manuf ...

). Because these were the two largest producers of salty snack foods in Australia, Frito-Lay agreed with the

Australian Competition & Consumer Commission The Australian Competition and Consumer Commission (ACCC) is the chief competition regulator of the Government of Australia, located within the Department of the Treasury. It was established in 1995 with the amalgamation of the Australian Tra ...

to divest a range of brands to ensure adequate competition. Additionally, several manufacturing facilities were released including plants in

South Australia South Australia (commonly abbreviated as SA) is a state in the southern central part of Australia. It covers some of the most arid parts of the country. With a total land area of , it is the fourth-largest of Australia's states and territories ...

New South Wales ) , nickname = , image_map = New South Wales in Australia.svg , map_caption = Location of New South Wales in AustraliaCoordinates: , subdivision_type = Country , subdivision_name = Australia , established_title = Before federation , es ...

and

Victoria Victoria most commonly refers to: * Victoria (Australia), a state of the Commonwealth of Australia * Victoria, British Columbia, provincial capital of British Columbia, Canada * Victoria (mythology), Roman goddess of Victory * Victoria, Seychelle ...

. This package was named 'Snack Brands Australia' and was sold to

Dollar Sweets Holdings Snack Foods Limited is an Australian snack food company and was officially formed on 25 November 1999, and was owned by Arnott's Biscuits Limited, a subsidiary of the American Campbell Soup Company. Snack Foods Limited owns one of Australia's la ...

. In September 2012, Snack Brands became an associated member of the

Roundtable on Sustainable Palm Oil The Roundtable on Sustainable Palm Oil (RSPO) was established in 2004 with the objective of promoting the growth and use of sustainable palm oil products through global standards and multistakeholder governance model, multistakeholder governance ...

(RSPO). In 2016, Philippines snack food and beverage company

acquired Snack Brands Australia for A$600 million (US$461 million), including its entirety of product lines and the two existing manufacturing facilities located in Smithfield and

Blacktown Blacktown is a suburb in the City of Blacktown, in Greater Western Sydney, in the state of New South Wales, Australia. Blacktown is located west of the Sydney central business district. It is one of the most multicultural places within Grea ...

in Sydney, Australia. The acquisition process spawned from Snack Brands compounded annual growth rate of 7.4% over the previous 4 years. Later in 2016, Snack Brands Australia merged with 40-year-old compan
New World Foods
in attempt to extend the growth and share of the rapidly expanding brand. This included the acquisition o
Local Legends Jerky
which were distributed throughout Australia, Asia and the United Kingdom. In 2018, plans were approved for the development of a new $200 million distribution centre for Snack Brands Australia in Erskine Park, Sydney. Private equity real estate investo
Altis Property Partners
were recruited develop the 30,255 square metre logistics facility designed for automated

robotics Robotics is an interdisciplinary branch of computer science and engineering. Robotics involves design, construction, operation, and use of robots. The goal of robotics is to design machines that can help and assist humans. Robotics integrat ...

and technology to store and retrieve items. The high bay facility will be leased for an initial 20 years upon its forecasted completion in late 2020. The development and construction process of the 10.42 hectare plant is managed b
TM Insight
a global supply chain and property consultancy. It was one of the largest industrial property deals in the 2018 financial year. In December 2019, Universal Robina and German company

formed Unisnack ANZ, a joint venture comprising Snack Brands Australia and

Griffin's Foods The Griffin's Foods Company is a New Zealand food company currently headquartered in Auckland and established by John Griffin as a flour and cocoa mill in the city of Nelson in 1864.Smithfield, Sydney, Australia, with an additional manufacturing facility in

. These facilities produce approximately 200 million packets per annum. Product lines include: *

CC's CC's (pronounced ''sea-seas'' and short for “corn chips”) is an Australian brand of flavoured tortilla chips produced since the early 1980s, originally by The Smith's Snackfood Company, and currently by Snack Brands Australia. CC's are predo ...

Tasty Cheese *

* Kettle * Kettle Original Chips * Kettle Popcorn Sensations * Kettle Chunky Chips * Kettle Flat Bread Crackers * The Natural Chip Co. * The Natural Cracker Co. * The Natural Chip Co. Original Potato Chips * The Natural Chip Co Tortilla Strips * The Natural Chip Co. Veggie Rings * The Natural Chip Co. Lentil Craves *

* French Fries * Jumpy’s * Samboy * Chickadees

Sustainability

Roundtable on Sustainable Palm Oil (RSPO)

In September 2012, Snack Brands became an associated member of the

(RSPO). RSPO is a transnational

non-profit organisation A nonprofit organization (NPO) or non-profit organisation, also known as a non-business entity, not-for-profit organization, or nonprofit institution, is a legal entity organized and operated for a collective, public or social benefit, in co ...

established to encourage, develop and advance the attainment, production, funding and practise of

sustainable Specific definitions of sustainability are difficult to agree on and have varied in the literature and over time. The concept of sustainability can be used to guide decisions at the global, national, and individual levels (e.g. sustainable livin ...

palm oil Palm oil is an edible vegetable oil derived from the mesocarp (reddish pulp) of the fruit of the oil palms. The oil is used in food manufacturing, in beauty products, and as biofuel. Palm oil accounted for about 33% of global oils produced from ...

products. In 2013, Snack Brands made a publicised commitment to use 100% RSPO certified sustainable palm oil in all manufactured products by 2020, which has been fulfilled; predominantly in the production of

Kettle Chips Kettle Foods, Inc. is an American manufacturer of potato chips, based in Salem, Oregon, United States, with a European and Middle East headquarters in Norwich, United Kingdom. As of 2006 they were the largest natural potato chip brand in the U.S ...

. In October 2014, they began supply of 100% RSPO certified sustainable palm oil in procurement via the “mass balance” methodology. In February 2015, Snack Brands owned Australian manufacturing sites underwent a RSPO certification audit for Segregated Palm oil and gained certification. This certification was integrated into the development of the $200 million distribution centre in 2018, with annual audits from RSPO. In 2019, Snack Brands used a total volume of 8,560 tonnes of crude and refined palm oil, 100% of which is RSPO certified sustainable.

References

External links

Official website

ACCC Report
{{JG Summit Holdings Australian snack foods Campbell Soup Company brands Food and drink companies established in 1998 Snack food manufacturers of Australia Universal Robina Australian companies established in 1998